1, 2. When this case was before this court on a former occasion it was said: “ That the publication was intended to refer to tbe plaintiff can not, in view of the allegations of the petition, admit of doubt. If one reading the publication knew that it referred to the plaintiff, knew that he was selling Queen Quality shoes at a reduced price, the inference was irresistible that he was selling damaged goods; and when this is coupled with the further fact that the plaintiff had advertised that his goods were perfect and undamaged, the conclusion is well warranted that the author of the publication intended to chargé that the plaintiff’s advertisement was false, and that in inserting the
3. Did the evidence sustain the plea of privilege? The defendant testified that he did not write the advertisement; that it was furnished to him by the Plant Company on a form which had. been used in Boston and in a number of other places; that while he read it before he had it published, he did not read with a great. deal of care; that he presumed it was simply a notice of a change of agency ; and that he did not have the plaintiff in mind at the time of the publication, nor was it the result of the cut-price sale had by the plaintiff. The defendant admits that he knew that the plaintiff was selling genuine Queen Quality shoes. The evidence conclusively shows that the plaintiff was the only person, except the defendant, engaged in the sale of these shoes in Macon. The evidence is of such a character as to almost demonstrate with ■certainty that at the time of the publication any one in Macon, who had any information in reference to the shoe market, could not reach'any other conclusion upon reading-the advertisement than that it was intended to apply to the plaintiff so far as it referred to the sale of Queen Quality shoes. There may have been others in Macon engaged in the "sale of other brands of shoes of the Plant Company’s manufacture, but the plaintiff was the only seller of the genuine Queen Quality shoes that the advertisement could possibly apply to. But the defendant in effect says that “ the plaintiff was not in my mind; I was not thinking of him; I was not thinking of his cut-price sale; the publication was to protect my principal and myself against those unscrupulous persons who were engaged in the sale of damaged shoes as perfect Queen Quality shoes.” If the advertisement was intended simply as a notice to the public that the Plant Company had changed its agents, both the Plant Company and its agent were doubly unfortunate in the language employed to convey this in
4. In the trial of an action for libel the judge should instruct the jury as to what constitutes a libel under the law, and then
5. Error was assigned upon the following instruction: “It is essential to the existence of a proof of a libel in a court of law for the evidence to show the falsity of the libel, the malice contained in the libel, the defamation tending to injure the reputation of the petitioner and exposing him to public hatred, contempt, or ridicule, and the publication of the libel itself.” It is insisted that this charge was erroneous, for the reason that it placed upon the plaintiff the burden of proving that the charge contained in the alleged libelous writing was false, and that it was maliciously published. If this instruction can be so interpreted, of course it is erroneous. If a writing charges another with’ doing an act which is calculated to expose him to public hatred, contempt, or ridicule, the law will presume that the charge was false, because persons are not, as a general rule, guilty of such aets. Especially would such a presumption arise in a case where the writing charged the commission of a crime'; the presumption of innocence which arises in such cases being in effect a presumption that the charge was false. Men are presumed to be innocent of criminal, disreputable, or otherwise disgraceful conduct; and when one is charged with such conduct, the law infers from the character of the charge that’he who makes it is moved by malice to prefer it. It is therefore incumbent upon the plaintiff in a suit for libel to ’ prove the publication of a writing which is susceptible of being construed to be a libel, and the law immediately raises in his behalf a presumption that he is innocent of the charge and that the disperser of the libel was actuated by malice. The judge evidently had in mind the principles just referred to, but the
6. The defendant was permitted to prove that he obtained the advertisement from the Plant Company in Boston, and that it had been used in Boston and in other places; and was also permitted to prove how the Plant Company sold Queen Quality shoes and shoes of other brands, and what disposition was made of imperfectly made shoes; and was also permitted to introduce the contract with the Plant Company in reference to the sale of the Queen Quality shoes, and evidence as to the agencies of the Plant Gompany in Macon. All of this evidence was objected to by the plaintiff, upon the ground that it was irrelevant and immaterial. In actions for libel, while the law infers malice from the character of the charge, the defendant is allowed to rebut this inference by proof; and the evidence objected to was of such a character as might have had some bearing on this question. While it would not be sufficient of itself to establish good faith so as to discharge the defendant under his plea of privilege, still all of it might be considered on the question of malice and in mitigation of damages.
7. Complaint is made that the court erred in failing to explain to the jury the expressions, “ mitigation of damages,” and “ privileged communications,” each of which occurs a number of times in the charge. There was no request for an instruction in reference to these matters. The average legal mind does not always carry a correct idea of the various words and phrases which have a technical meaning in the law. Hence it is not to be expected that the unprofessional men of the jury can, without explanation, grasp the meaning of such expressions. It is therefore the better practice in all cases for the judge to explain to the jury the meaning of such expressions when they occur in his instructions. Failure to do so, however, will not generally, in the absence of a timely and appropriate written request, be a ground for a new trial. See Roberts v. State, 114 Ga. 450 (3).
8. A witness for the defendant was examined by written inter- ' rogatories. The plaintiff, in due time and in the proper manner, filed written objections to certain of the interrogatories, on the ground that they were leading. Notwithstanding such objections the court allowed the answers to be read. It is now thoroughly
9. Under no view of the case does it seem to us that the defendant was entitled to a verdict. The plaintiff was entitled to at least nominal damages, that is, a sum sufficient to carry the costs. Whether there should be a recovery for an amount greater than this we express no opinion. The defendant admitted the publication of the article complained of. The evidence demanded a finding that, when published under the circumstances indicated by the evidence, the ordinary reader of the Macon paper, who knew that the plaintiff was engaged in the sale of Queen Quality shoes, and was the only dealer interested in the sale of such shoes, except the defendant, would at once reach the conclusion, not only that the article referred to the plaintiff, but that it was intended to charge him with selling defective shoes as perfect shoes of the Queen Quality brand. In other words, the evidence demanded a finding that the article, published under the circumstances existing at the time of' the publication, was a libel, and was a libel upon the plaintiff. The evidence authorized a finding that the defendant was not actuated by malice. Under such circumstances, the jury were authorized to mitigate the damages, even to the extent of reducing them to a mere nominal sum; but they were not authorized to find a general verdict for the defendant, for the reason that the only plea upon which such a verdict would have been warranted was a plea of privilege, and the proof failed to establish this plea. It was error for the judge to fail to instruct the jury in reference to the law of nominal damages, even though there was no written request for such ah instruction.
The foregoing part of this opinion disposes of all the questions which require any elaborate discussion. There was no error in allowing the defendant to show by a witness who was in the employment of the Plant Company what was the meaning intended to be conveyed by the use of the expressions, “ as damaged shoes” and “imperfect goods,” which appear in the libelous publication. The reference by the judge in his charge to an admis